Tag: india

India, an Emerging Wine Market

India Wine India and wine Wine consumption

India is an emerging country with a great promising future in many areas. Likewise, the market for wine in India has a great future ahead. This is predicted by a recent report on the wine market in India, conducted by Wine Intelligence in collaboration with Sonal Holland, the only Master of Wine in this country. The study equates it to China.

World Economic Power

For years India has been cementing its place as a strong world economic power and this is one of the reasons that the country is attractive to the wine export market. Also, India is the second most populated country in the world with 1.3 billion people living here.

Imports

India imported around 475,000 boxes of wine in the last 12 months until March 2017. The country has more than 300 wine importers. These numbers were reached despite the high taxes on imported wines, with wine import duties of more than 152%.

A Lot of Young People

The population of the country is relatively young which is another reason for the prediction of an optimistic future. India has more than 800 million people under the age of 35. This suggests that they will be exponential consumers in a few years.

Increasing Wine Production

Other beverages than wine dominate the sales in India and wine has not been produced locally for a long time. This fact sparks the interest of the people who want to consume more wine. Moreover, the study states that between 2010 and 2017 the Indian wine industry recorded a double-digit annual growth rate of more than 14%. This makes wine the fastest growing alcoholic beverage in India.

Mumbai, City of Wine

The study also shows that more wine is consumed in the cities. Specifically, Mumbai represents 32% of the total wine consumption in India, followed by Delhi NCR and its technological suburb Gurugram with 25%; Bangalore 20%; and Pune and Hyderabad with 5% and 3% respectively.

More Studies on the Subject

Research is demonstrating the growing interest in the world of wine in India. And we can also look forward to a more exhaustive and in-depth analysis of the wine consumption in India which is expected to be released this year.

Indian Whiskey: taking the big step in the international market

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Although it sounds a bit strange or perhaps unusual, India has gradually been becoming a power in terms of producing high-quality whisky. In the last year, more than 1,500 million litres of whisky was consumed in the country. Yes, we can say that this figure is that high due to the large population, but still is a statistic that should be respected and taken seriously.

The country has many advantages over the strongest competitors, which we can reduce to Scotland and the United States. One of these advantages is that labour is very cheap in comparison to the two aforementioned countries. Another, and very importantly, is that India, alone, is one of the world’s biggest producers of high-quality barley, not to mention the climate that has settled in the region, ideal for the annual ageing of a good whisky.

The two most relevant producers of whisky of India, Amrut Whisky and John Paul, have recently reached US soil and plan to add at least a dozen of Indian whiskies to the market.

John Paul is located in Goa, where the tropical climate governs and remains the same throughout the year, which is perfect to give a faster whisky maturation, helping distillers to have more uniform levels. “There is no need to rotate barrels unlike Americans,” explains Michael D’Souza, Master Distiller at John Paul.

“You cannot compare whiskies one and another, as each malt has its unique character” says D’Souza. “That said, we have been rated very high internationally in comparison to Scotland and, in many cases, we have had the honour of been qualified even higher than they.”

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Amrut Indian Single Malt

 

 

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Amrut Fusion

The Tempranillo grape is the fastest growing in culture worldwide

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In the MW symposium held in May in Florence, grape geneticist José Vouillamoz revealed which are the grapes and countries that are growing faster in terms of culture worldwide, and the most prominent grapes were unexpected.

Tempranillo plantations have increased more than any other grape between 2000 and 2010, having considered the most widely planted varieties in the world.

Vouillamoz said the two most cultivated varieties 10 years ago were white, Airen from Spain and Rkatsiteli from Eastern Europe. They were the largest in terms of cultivated surface per vineyard worldwide, but their numbers had fallen since then to the present.

Despite this, in 2010 Airen remained the third most widely planted grape in the world, after Cabernet Sauvignon and Merlot, but ahead of Tempranillo, according to Vouillamoz. But when you consider the growth rates and the rapid increase in sown area in the last decade, this order is reversed, leaving Tempranillo at first place, then Syrah, and finally Cabernet Sauvignon and Merlot.

The increase in sown area in the last decade provides important data on what will be expected in the coming years regarding the leadership of plantations.

?Cabernet Sauvignon is grown everywhere, so Tempranillo will probably too? said Vouillamoz, offering a possible explanation for the significant planting increase of this Spanish grape -where they are more than 200.000 hectares of plantations-, although it is also widely planted in Portugal, and increasingly in Australia; and probably its planting area will continue to expand.

As for the countries that see a rapid growth in the vineyard area, the largest expansion can be found in China and India, according to Vouillamoz.

Giving a look to the future, Vouillamoz indicated that by 2050 India will have overtaken China in plantations, as the population grows and, with it, wine consumers.

Today we recommend two superb wines with Tempranillo:

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Pruno 2012

 

 

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Hacienda López de Haro Crianza 2011